Thursday, 12 April 2012

Sounds Like the Riverside, in the RAW



Our fourth annual Sounds Like the Riverside (SLTR) is back! What started out as a local music festival four years ago, has now transformed into a celebration of our neighbourhood's creativity. Riverside's marketing initiatives are attracting  media attention for our hood. We are slowly but successfully driving traffic from all over the GTA to this event. 


SLTR today,  is essentially a celebration of the essence of Queen Street East and all that Riverside District stands for – Art, Culture, Food, History and above all, Fun! Held in conjunction with the Riverdale Art Walk (RAW), this year's SLTR is on Saturday, June 2nd .   This Summer festival marks the beginning of our neighborhood festivities, held throughout the year.


Sounds Like the Riverside 2011


You must be wondering what goes into hosting such a wonderful event?  The answer is really simple – planning, planning and more planning (and a ton of faithful volunteers).

As simple as the answer seems, there are a lot of "behind-the-scene" details the BIA marketing committee takes care of. It all begins (in January) with setting the date, finalizing the theme, confirming locations, brainstorming programs, applying for permits, securing sponsors, marketing & PR – and at the end of it all you hope to have a successful event! We are all praying for no rain!!

This year Sounds Like the Riverside is all about exploring OUR raw creativity in music, food, art and more. Don't miss out on a day filled with art, musicality, food tastings, special promotions, buskers, bands and dance performances.  


Consider yourself personally invited to a FREE, fun-filled day! 
Come Discover our Creative Side….Riverside, this is how we live!
Saturday, June 2nd,  11 am to 11 pm